Greg W. Marshall is the Charles Harwood Professor of Marketing and Strategy in the Crummer Graduate School of Business at Rollins College in Winter Park, Florida. For three years he also served as Vice President for Strategic Marketing for Rollins. He was previously on the faculty at Oklahoma State University, the University of South Florida, and Texas Christian University.
Greg’s managerial industry experience includes thirteen years with companies such as Warner Lambert, Mennen, and Target Corporation and he also has considerable experience as a consultant and trainer for a variety of organizations. He is Editor of the Journal of Marketing Theory and Practice and from 2002-05 was Editor of the Journal of Personal Selling & Sales Management. Greg is co-author for Pearson of Solomon-Marshall-Stuart Marketing: Real People, Real Choices. He presently serves as President of the Academy of Marketing Science, is Past-President of the American Marketing Association Academic Division, and is a Fellow and Past-President of the Society for Marketing Advances.
